The Building Blocks for a Kicking Digital Presence!

Just like anything worthwhile, there are building blocks to setting up an excellent digital presence… And like anything worthwhile, it takes time and dedication to mould your digital personality!

Doing it properly, will not only ensure a good brand image and good search engine rankings; but using these highly effective and dynamic communication mediums ensure that you can be as responsive to your audience and the market as needed.

The Building Blocks for a Kicking Digital Presence!

The Building Blocks for a Kicking Digital Presence!

So You Have a Website… What Now?
It’s great that you have a site and that you are on your way to building up your online presence. The next step is to ensure that potential customers can FIND your site.

In this day and age, customers, potential customers; and even potential employees and investors will search online for what they’re looking for. If you do not appear on the first page of the search engine ranking, chances are they won’t move past pages two or three to find what they need.

Search Engine Optimisation (SEO) is the cheapest and most effective way of advertising. Sure it takes some effort to get and maintain your ranking; but it’s the most credible way to get your brand noticed. Paid search (Pay-per-Click / PPC / Google Adwords) will also get you on page one; but it can be costly and a greater number of people will rather click on the natural or organic search results.

Let’s also not forget about the dynamic world of social media! This is a great way to improve your rankings; but the caveat is that is a ‘constant’ media in that it needs regular updating. Be prepared to spend at least an hour a day developing your social brand and responding to your followers.

Keep checking back here – we’ll explore each of these tactics to improve your ranking in more detail…

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18 Responses to “The Building Blocks for a Kicking Digital Presence!”

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  2. suplementy says:

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  3. Nikki Ross says:

    Hi there!
    Thanks for the positive comments!

    The site is hosted through Hetzner. I don’t have an affiliate link to them sorry - but their url is http://www.hetzner.co.za/.

    Nikki

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    Nikki

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  10. Nikki Ross says:

    Sure thing ‘Forex’

    Drop me an email and we’ll chat!

    N

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  14. I absolutely love your blog and find most of your post’s to be exactly I’m looking for. can you offer guest writers to write content for you personally? I wouldn’t mind publishing a post or elaborating on many of the subjects you write related to here. Again, awesome web site!

  15. Nikki Ross says:

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